Campaign Example
A brief overview of a campaign I led while with Storm Mountain Media.
This program centered around a regional competition to find the ultimate après bars in North America.
From there, we went on tour to explore these bars and the communities surrounding them.
Campaign Goals
#1: Connect & engage with readers on a local level around a shared off-snow passion
#2: Provide seamless sampling and product education opportunities for campaign sponsor
Campaign:
Elevated Apres
Recap
Contest
479,075
Pageviews
257,840
Total Votes
Social
1,771,062
Impressions
923,813
Engagements
Tour
14
Events executed coast-to-coast